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Merkley Picks Up Big Endorsement

It is nothing new to see one politician endorse another (that is, of course, if they’re not running for the same position). This often means that the endorsement will be used to gain some credibility among voters and perhaps even bring a few donations into the campaign. When the mayor of Portland, Oregon — Tom Potter — endorsed Jeff Merkley for US Senate, however, he added in a little extra twist.

In an email sent out to Merkley supporters Mayor Potter asked that people “invite at least five [their] friends to join the Jeff Merkley for US Senate campaign.” He named this the “Growing the Grassroots Challenge” and set a goal of having 1,000 new people join up. While there obviously needs to be a lot more work done than hoping to add 1,000 people to an email list, I like seeing that the Merkley campaign is attempting to put together an efficient grassroots organization and is using this endorsement as a great opportunity to start growing their campaign.

The questions I now ask of my readers; Do you like this move by the Merkley campaign and what are some other interesting ways you think fellow politicians can help a candidate out while giving an endorsement?

2 Responses

  1. It’s the most exciting way to ask for money since Steve Novick did it three weeks ago!

  2. Well, then props to Steve Novick for doing it as well. Like I said, I simply like the fact that this endorsement is being used for something else than simply putting another name on his endorsement list.

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